Pureology Smooth Perfection Shampoo 266ml

Pureology Smooth Perfection Shampoo is a gentle, sulphate-free smoothing shampoo designed for frizzy, unruly and colour-treated hair. Enriched with Camellia Oil, Shea Butter and Sesame Seed Oil, its creamy, rich-lather formula helps soften and smooth the hair while improving manageability and reducing the appearance of frizz. Whether your hair is naturally prone to flyaways or becomes difficult to control in humid weather, this nourishing shampoo helps leave it feeling cleaner, silkier and easier to style.

Part of Pureology's Smooth Perfection collection, this concentrated shampoo combines smoothing ingredients with the brand's Antifade Complex to care for coloured hair. It gently removes everyday impurities while helping maintain softness and the appearance of vibrant colour. Suitable for both straight and textured hair, it is a practical choice when you want a sleeker, more polished finish without compromising your colour care routine.

Suitable for: Frizzy, unruly and colour-treated hair, particularly hair that feels dry, rough or difficult to manage. Suitable for straight, wavy and textured hair types looking for improved smoothness and shine.

Benefits:

• Frizz control: Helps reduce unwanted frizz and flyaways for a smoother, more manageable finish.
• Gentle sulphate-free cleansing: Removes everyday impurities with a rich, creamy lather while helping maintain hair softness.
• Improved manageability: Helps smooth unruly strands, making hair easier to detangle and style.
• Moisturising care: Camellia Oil, Shea Butter and Sesame Seed Oil help condition hair and improve its softness.
• Colour protection: Pureology's Antifade Complex helps maintain the appearance of vibrant salon-coloured hair.
• Healthy-looking shine: Smoothing ingredients help leave dull, frizzy hair looking glossier and more polished.
• Vegan formula: Made without animal-derived ingredients or by-products.

Key ingredients:

• Camellia Seed Oil: A lightweight botanical oil that helps soften and condition the hair, leaving it looking smoother and shinier.
• Shea Butter: Known for its conditioning properties, it helps soften dry-feeling strands and improve manageability.
• Sesame Seed Oil: Helps nourish and smooth the hair for a more comfortable, conditioned finish.
• Sunflower Seed Extract: Included in Pureology's colour-care formula to help maintain the appearance of colour-treated hair.
• Vitamin E: An antioxidant ingredient that complements the shampoo's conditioning and colour-care properties.

How to use:

• Wet your hair thoroughly with warm water.
• Apply a small amount of shampoo to the scalp and roots.
• Massage gently to create a rich lather, gradually working the shampoo through the lengths and ends.
• Rinse thoroughly with water.
• Repeat if additional cleansing is needed.
• Follow with Pureology Smooth Perfection Conditioner for complementary smoothing and conditioning care.

Expert tips:

• Concentrate shampoo on the scalp, allowing the lather to cleanse the lengths as you rinse rather than rubbing the hair excessively.
• For particularly frizzy or unruly hair, use alongside Pureology Smooth Perfection Conditioner to help maintain softness and manageability.
• After washing, gently squeeze excess water from your hair with a towel instead of rubbing, which can contribute to unwanted frizz.
• Use Pureology Color Fanatic Multi-Tasking Leave-In Spray before styling for additional detangling and conditioning care.

Good to know:

• Suitable for frizz-prone, colour-treated hair.
• Sulphate-free and vegan formula.
• Features Pureology's Antifade Complex for colour care.
• Contains a warm fragrance blend with notes of Cocoa, Marshmallow and Woods.
• Designed for regular use as part of a smoothing haircare routine.

Keep frizzy, colour-treated hair feeling soft, smooth and easier to manage with Pureology Smooth Perfection Shampoo from John And Ginger. Its combination of gentle cleansing, botanical conditioning oils and colour-care ingredients makes it a useful addition to your everyday haircare routine. Pair with Smooth Perfection Conditioner for a complete smoothing experience, and enjoy fast UK delivery on qualifying orders with complimentary samples on qualifying purchases.