Joico Defy Damage Protective Shampoo 300ml

Experience luxurious cleansing with Joico Defy Damage Protective Shampoo formulated to gently wash away impurities while enhancing your hair's natural defence against the rigours of daily damage. Witness transformative results from the very first use, leaving your hair feeling soft, luminous, and revitalised.

Outstanding Benefits:

• Noticeable improvements after just one application.
• Leaves hair feeling soft, with a radiant shine and healthy appearance.
• Indulges the senses with a decadently rich lather for a sumptuous cleansing experience.
• Gently removes dirt and debris without compromising the hair cuticle's integrity.

Vital Key Ingredients:

• Protective Lipid: The same type found in robust, healthy hair, it acts as the primary line of defence to fend off thermal, chemical, styling, and UV damage, showcasing visible results from the first use.
• Moringa Seed Oil: Rich in hydration, shine, and softness, this oil immerses hair in valuable antioxidants, Vitamins A and E, Zinc, and Silica - essential components for cultivating healthy, strong, and damage-resistant hair.
• Arginine: A smart-bonding molecule that fortifies hair bonds and promotes their renewal, enhancing hair's strength and resilience.

How To Use: Apply to wet hair. Lather. Rinse and follow with Defy Damage Protective Conditioner or Masque.

Indulge in the Joico Defy Damage Protective Shampoo for a transformative hair cleansing experience that not only purifies but also profoundly protects, leaving your locks in their utmost health and sheen.