Color Wow Root Cover Up Platinum Blonde

Color Wow Root Cover Up Platinum Blonde is a mineral hair powder designed to disguise the look of greys, soften the look of darker root regrowth, and refresh the look of lighter highlights between salon appointments. Made for very light blonde shades, it blends into the hair for a natural-looking finish that avoids the overspray and stickiness some root sprays can leave behind. It is also useful for defining the hairline and parting, helping reduce the look of sparse areas for a fuller-looking result.

Applied with a small, firm brush, it gives targeted control so you can place colour exactly where you need it, whether that is along the parting, temples, hairline, or around the crown. The water-resistant formula is designed to stay in place through day-to-day wear, including sleep, sweating, and swimming, yet it shampoos out when you wash your hair. It is a handy, travel-friendly option for keeping your colour looking tidy in minutes.

Suitable for: Platinum blonde and very light blonde hair that needs quick, natural-looking root coverage, grey blending, highlight refreshing, or extra definition along the hairline and parting.

Benefits:

• Quick root touch-up: Helps cover the look of greys and darker regrowth for a fresher-looking blonde.
• Brush-on precision: Targeted application helps avoid mess and keeps touch-ups controlled.
• Natural-looking finish: Mineral pigments mimic hair’s reflective look for a soft, believable result.
• Water-resistant wear: Designed to stay in place through daily wear, including humidity and swimming.
• Lightweight feel: Free from waxes and dyes for a clean finish that does not feel sticky.
• Helps define sparse areas: Can reduce the look of thinning around the hairline and parting for a fuller-looking finish.

Key features:

• Mineral pigments: Designed to blend with light hair tones and reflect light naturally.
• Compact powder format: Easy to carry for quick touch-ups at home or away.
• Stays put: Designed not to smudge when applied to dry hair.

How to use:

• Apply to dry hair.
• Load the small end of the brush with powder.
• Use your free hand to hold hair flat, then press the brush firmly into the roots, starting at the scalp and working outward.
• Avoid sweeping motions. Press and repeat, building gradually until you reach your desired coverage.

Expert tips:

• Apply in natural daylight if possible so you can keep the finish subtle and seamless.
• For a fuller-looking hairline, stamp lightly along sparse areas, then blend softly with the larger end of the brush.
• For best hold, avoid applying onto damp roots or over oily styling products.

Pairs well with:

• A purple shampoo or toning routine if you maintain a cooler blonde shade.
• A smoothing product for a polished finish around the hairline after application.

Shop Color Wow Root Cover Up Platinum Blonde at John and Ginger for a quick, tidy way to keep your blonde looking fresh between salon visits. Enjoy friendly customer service, fast UK delivery options, and complimentary samples on qualifying orders, subject to availability.