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Amika Forget Frizz Anti-Frizz Shampoo 275ml

Amika Forget Frizz Anti-Frizz Shampoo 275ml
Price: £26.00 £22.00
Quantity

Brand Amika
Product Type Shampoo
Size 275ml

Amika Forget Frizz Anti-Frizz Shampoo 275ml is a smoothing shampoo designed to gently cleanse frizz-prone hair while helping it look softer, sleeker and easier to manage. Ideal for medium to thick, coarse, wavy, curly and coily hair types, it is a practical first step if your hair reacts to humidity, feels dry through the lengths, or needs a more polished finish after washing.

This anti-frizz shampoo uses Amika’s extended humidity shield technology, as stated, to help support smoother-looking hair for up to 72 hours when used as part of the routine. The formula includes water lily extract, aloe leaf juice and sea buckthorn, as stated, helping hair feel hydrated, conditioned and more manageable without a heavy feel. It works well as the cleansing step before conditioner, treatment and styling products from the Forget Frizz range.

Suitable for: Medium to thick, coarse, wavy, curly and coily hair types, including curl patterns 2a to 4c, especially hair that is prone to frizz, dryness or humidity-related flyaways.

Benefits:

  • Frizz control support: Helps hair look smoother and less affected by humidity for up to 72 hours, as stated.
  • Smoother-looking finish: Helps reduce the look of flyaways and roughness for a neater style.
  • Lightweight moisture: Cleanses while helping hair feel softer and more hydrated.
  • Improved manageability: Helps make textured, coarse or dry-feeling hair easier to detangle and style.
  • Shine support: Aloe leaf juice and sea buckthorn help hair look fresher, glossier and better cared for, as stated.

Key ingredients and features:

  • Extended humidity shield: A smoothing technology designed to help protect the look of hair against humidity, as stated.
  • Water lily extract: Included to help control the look of frizz and support a smoother finish.
  • Aloe leaf juice: Helps provide lightweight moisture so hair feels softer and more comfortable.
  • Sea buckthorn: A signature Amika ingredient chosen to support a nourished, glossy-looking finish.

How to use:

  • Apply to wet hair, focusing on the scalp and roots.
  • Massage gently to create a lather.
  • Rinse thoroughly.
  • Repeat if needed, especially if there is styling product build-up.
  • Follow with Amika Forget Frizz Anti-Frizz Conditioner for a smoother-looking routine.

Expert tips:

  • Use lukewarm water rather than very hot water to help hair feel smoother after washing.
  • Focus shampoo at the scalp and let the lather move through the lengths as you rinse.
  • For thicker curls or coils, follow with conditioner and detangle in sections to reduce pulling.
  • Pair with the matching Forget Frizz styling products if humidity is a regular concern.

Start your smoothing wash routine with Amika Forget Frizz Anti-Frizz Shampoo 275ml from John and Ginger when you want frizz-prone hair to feel cleaner, softer and easier to style. Enjoy fast UK delivery on qualifying orders and complimentary samples with your purchase.



It is suitable for medium to thick, coarse, wavy, curly and coily hair types, including 2a to 4c hair that is prone to frizz and dryness.
The formula is clinically tested to help reduce frizz for up to 72 hours and is designed to help protect hair against humidity.
Yes, it is suitable for daily use. Massage it into wet hair, focusing on the scalp and roots, then rinse thoroughly and repeat if needed.

Why this shampoo suits smoother wash routines
Frizz control support

Helps hair look smoother and less affected by humidity for up to 72 hours, as stated.

Softer cleanse feel

Gently cleanses while helping dry-feeling lengths feel softer and more manageable.

Humidity routine step

Works as the first step in a smoother-looking routine for hair prone to flyaways.

Glossy cared-for finish

Aloe leaf juice and sea buckthorn help hair look fresher, glossier and better conditioned, as stated.

What it does
  • Cleanses the scalp and roots while supporting a smoother-looking finish
  • Helps reduce the look of frizz, flyaways and roughness
  • Supports lightweight moisture for hair that feels dry through the lengths
  • Prepares hair for conditioner, treatment and styling products from the same range

A practical choice when humidity, dryness or coarse texture makes hair harder to smooth and style.

Suitability

Best suited to medium to thick, coarse, wavy, curly and coily hair types, including curl patterns 2a to 4c. It is useful for hair that is prone to frizz, dryness, humidity-related flyaways or a less polished finish after washing.

Good to know: Apply to wet hair, focusing on the scalp and roots, then massage gently to create a lather and rinse thoroughly. Repeat if needed after styling product build-up. Follow with the matching conditioner, and use lukewarm water to help hair feel smoother after washing.