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Loreal Professionnel Serie Expert Silver Shampoo 300ml

Loreal Professionnel Serie Expert Silver Shampoo 300ml
Price: £19.50
Quantity

Brand Loreal Professionnel
Product Type Shampoo
Size 300ml

L’Oréal Professionnel Expert Silver Shampoo is a specialist shampoo created for grey, white, metallic, platinum, highlighted, and light blonde hair that needs a cooler, fresher-looking tone. Designed to help reduce the appearance of unwanted yellow tones, it leaves lighter hair colours looking cleaner, brighter, and more polished after washing. It is a practical choice for maintaining cool-toned hair between salon visits and for keeping silver or light blonde shades looking their best.

The formula is infused with anti-yellowing agents, as stated, to help balance visible warmth and support a more refined colour finish. It cleanses the hair while helping it feel soft, smooth, and manageable, making it suitable for regular use within a colour care routine. Whether your hair is naturally grey, salon-lightened, highlighted, or platinum-toned, this shampoo helps support a fresh, salon-style look without adding unnecessary steps.

Suitable for: Grey, white, metallic, platinum, highlighted, and light blonde hair that needs help maintaining a cooler-looking tone.

Benefits:

  • Helps reduce yellow tones: Supports a cleaner, cooler-looking finish on grey, white, and light blonde hair.
  • Colour care support: Helps maintain the look of bright, polished, and fresh-toned hair between salon appointments.
  • Softer hair feel: Leaves hair feeling smoother and easier to manage after washing.
  • Shine support: Helps light-toned hair look more radiant and neatly cared for.
  • Professional hair care routine: A useful step for maintaining salon-coloured or naturally silver hair at home.

Key features:

  • Anti-yellowing agents: Help tone the look of unwanted warmth in lighter hair colours.
  • Designed for cool tones: Ideal for grey, white, platinum, metallic, and light blonde hair.
  • Shampoo format: Easy to use as part of your regular wash routine.

How to use:

  • Apply evenly to wet hair.
  • Lather thoroughly from roots to ends.
  • Rinse well with water.
  • Use as needed within your colour care routine.
  • In case of contact with eyes, rinse immediately with water.

Expert tips:

  • Use regularly enough to maintain a cool-looking tone, but adjust frequency depending on your hair colour and desired result.
  • Follow with a suitable conditioner to keep lightened or grey hair feeling soft and manageable.
  • If your hair is very porous, start with occasional use and assess the tone after washing.

Choose L’Oréal Professionnel Expert Silver Shampoo from John And Ginger when you want a professional shampoo to help grey, white, highlighted, or light blonde hair look cooler, cleaner, and more polished. Add it to your colour care routine for a fresher-looking finish, with fast UK delivery on qualifying orders and complimentary samples with your purchase.



Cooler-looking brightness for grey, white and blonde hair
Neutralises brassy tones

Helps counteract unwanted yellow tones so light-toned hair looks cooler and fresher.

Brightens light hair

Supports a more radiant-looking finish on grey, white, metallic, platinum and light blonde hair.

Softens while cleansing

Cleanses the hair while helping each strand feel softer, smoother and easier to manage.

Colour shine support

Helps light hair look more polished by supporting shine and a cleaner-looking tone.

What it does
  • Cleanses light-toned hair while helping reduce the look of brassiness
  • Uses anti-yellowing agents to support a cooler, brighter finish
  • Helps grey, white, platinum and light blonde hair look more vibrant
  • Leaves hair feeling softer and smoother after rinsing

A useful shampoo when light hair starts to look yellow, dull or less fresh between colour appointments.

Suitability

Best suited to grey, white, metallic, platinum, highlighted and light blonde hair. It is ideal for customers who want a regular shampoo step to help keep lighter tones looking cooler, cleaner and more polished.

Good to know: Apply evenly to wet hair, lather thoroughly and rinse well. In case of contact with eyes, rinse immediately with water.