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St Tropez Products

Read our St Tropez Self Tan Application Guide below.



Your Perfect Tan starts with your pre-tanning regime, so do not cut corners with your St Tropez Tan! Prepare your skin for your application and make your tan last longer.


Step 1

BODY POLISHER - Ensures that you tan fresh and smooth skin. Used the morning of your application to ensure your colour lasts as long as possible. Apply every 2-3 days so that your tan fades evenly.

Step 2

BODY MOISTURISER - Apply to dry areas before you tan. Self-tans can cling to areas like elbows, hands, feet and knees. Apply liberally before application.

Step 3



When using Tinted Self-Tanning Lotion follow the directions below. Use directions on the bottles when using the Whipped Bronze or the Bronzing Mist.

Step 1

A.M. The day you begin your tan, shower or bathe using the Body Polisher in your hand or wash cloth to remove excess dull dry skin, shave if necessary. Apply Body Moisturiser over entire body after shower or bath. fades evenly.

Step 2

P.M. Just before bed, apply Body Moisturiser to dry areas such as feet, ankles, knees, hands, elbows and hairline. This equalizes skin porosity and helps keep palms from staining.

Step 3

You may choose to wear Latex (tight fitting) gloves to protect the hands. Smooth Self-tan evenly over body and face, rubbing in slightly, leaving it in a moist condition. Allow it to absorb into skin. Over rubbing will result in wiping off your tan.


Start with feet; work your way up the body. Apply to one body part at a time; apply in each area before moving to the next area. Use Self-Tan Remover on palms or wash your hands with soap and a scrub brush. Lastly, apply Body Moisturiser to hands, and then apply a small amount of self-tan to tops of hands. Using both hands, rub tops of hands together to the tips of each finger. This tans the hands without tanning the palms. Allow Self-tan to absorb 10-15 minutes before bedtime. Don't worry if you look streaky as it dries. This is normal. Colour will intensify in 3 hours. Next morning, shower to rinse off excess product. This will eliminate product from rubbing on clothing throughout the day. Moisturise after shower. To achieve a base tan, apply Self-tan 3 nights consecutively. Do not use Body Polisher on the 2nd and 3rd mornings. However, you should still shower, just don't scrub.

For Best Results

To avoid spotting moisturise daily, preferably in the mornings. Apply Self-tan 2 or 3 times weekly at night. Use the Body Polisher once or twice weekly.

What do I need to do to prepare my skin before applying the product?
You will need to exfoliate the skin thoroughly, and then moisturise difficult areas only, such as knees, ankles, elbows etc.

How dark is it on really fair/pale skin?
For people with really fair skin the product will give them a natural healthy glow, for a deeper tan a second application may need to be applied. The tan will look darker on people with olive skin for example.

What should I wear whilst I'm waiting for the tan to develop?
It is advised to wear loose baggy clothing, so the tan does not rub off by abrasive clothing.

How long should I wait before showering?
A minimum of 3 hours.

Does the tan go orange?
No. The formulation has a tint of green in it which prevents the tan from going orange.

How long will the tan last for?
Some people report tans lasting up to two weeks. On average we recommend that a tan will last a minimum of 7 - 10 days.

Do you think I should attend a salon first before using the product myself?
Many customers use the product confidently at home and achieve success by following the instructions accurately. If you would feel happier attending a salon at first, to get use to the nature of the product and how it applies, for the first time and then top up at home in future.

Will it wash off?
Only if you attempted to bathe before the tan was fully developed, during the four-hour period. Once the tan has developed you can shower and bathe as normal.

Can I go swimming?
Swimming in the sea on holiday is fine. However, swimming in baths is not advised as chlorine bleaches the tan.

Can I sunbathe with this product?
The self-tan product has no SPF factors in it. Therefore normal protection products would need to be applied on top to sunbathe.

Does the product smell?
The product has a pleasant aromatic scent.

Can vitiligo sufferers use this product?
Yes. Vitiligo sufferers find that this product does help to cover their condition and we have produced a set of application directions specifically for vitiligo sufferers.

I am allergic to other self-tanning products; will I be allergic to this product?
It is very likely that you are allergic to the DHA's present in self-tan products. The St. Tropez self tan also has these present.

The History

Since it's introduction in 1996, it has become the UK's market leading self tan brand. This iconic brand is synonymous with a self tan treatment and has attracted unrivalled press acclaim and celebrity endorsements.

Self tanning is the fastest growing beauty treatment in the UK and the fastest growing sector in the health and beauty industry. St Tropez has brought professional results to the home user with a simple to follow three step regime.

First Time Tanning

The first choice of professionals and beginners the world over because every product is created to deliver a beautiful even tan, every time.

Anyone can get a superb natural-looking result, whatever your skin tone or type, a tan that actually works with your own skin to develop a shade that gives you a gorgeous glow. Our products work hard so you don’t have to – they’re a pampering treat to use and they’ll help minimise the appearance of stretch marks and scars, too. The intelligent formula means you’ll only ever develop a depth of tan that looks natural for you – for a darker shade you need to repeat the process.

Essential Advice

All their self and gradual tans are formulated to be super easy to use and if you do make mistakes, they’re simple to correct. One thing you just can’t skimp on is preparation. Preparation is our mantra - if your skin’s patchy and dry you won’t get even results either at home or in the salon. So, make sure your skin is gently exfoliated (use St. Tropez Body Polish) and dry skin is moisturised with Body Moisturiser (especially wrists and hands, elbows, knees, ankles and feet) - then you’ll be all set for perfectly sleek results. Once you’ve got your gorgeous tan, you’ll want to keep it that way for as long as possible. Look after your tan with regular gentle polishing before enriching your skin with moisturiser, the final step in a three-step regime for your perfect tan.

Perfect Legs

A great pair of legs is always in fashion but come summer they’re everywhere, at the heart of every key look. This year, why not be prepared? Simply reach for Everyday Perfect Legs. The clever dual formulation gives you an instant colour, so you can wear your favourite mini or shorts straightaway, as well as a gradual tan that develops by the end of the day and lasts for up to a week.

Whatever shape your legs are in, they always look that bit better with a gorgeously toned, tanned, smooth, sleek finish. And that’s exactly what you get with this ultra-rich formula, infused with soothing aloe and marine extract for added skin conditioning. For best results start with Body Polish to soften skin and sweep away dull cells, and make sure you slather on Body Moisturiser regularly to help maintain your flawless tan.


For beauty professionals, leading celebrities and beauty editors, it has always been the brand of choice.

Aloe Vera based and proven for all skin types, there's no better way to achieve that healthy, outdoor glow which is the perfect complement to any outfit.

You can comfortably apply St Tropez at home, or experience the ultimate way to a natural and long lasting tan by visiting a St Tropez Professional Salon. Enjoy the experience of a pampering Classic tan or the speed of St Tropez spray tanning the choice is yours.


It doesn't turn orange, their special formulation ensures a golden brown colour!

You can see where you are applying it. A dark brown guide colour means that you can see where the tan is going!

It doesn't streak! it tans to one strength. If your body is covered in product, your tan will be even.

You can have the desired colour! St Tropez can be custom blended to make sure your hands, feet and face are not too dark.

A natural colour! The results give the most natural looking tan possible from a bottle.

The No Tan Tan

No matter how dismal and grey the winter or how drizzly, damp and dark the evenings, when it comes to serious glamour there’s nothing like turning up the volume with a healthy-looking radiance that seems to glow from within – all year round.

Apply every other day to maintain your gorgeous glow.

Prepare To Party Skin

Market-leading beauty brand, St Tropez introduces two revolutionary new self-tanning and skincare innovations designed to deliver a natural glow and flawless finish in fast developing express and instant wash-off formulations.


Wash Off

For those of us looking for a tan minus the commitment, St Tropez has developed a range of wash off products for the face and body that provide an instant glow, and moisturising, velvety feel when applied – this range is free from DHA, is non-transferable and washes off with soap, and water.

The Wash Off range caters for those who like to change their look and gives tanning virgins the freedom to tan and go, then wash and go for virgin pale skin the day after the night before.

Wash Off Face is a velvety smooth, tinted lotion which gives an ultra-even, all-over glow, while St. Tropez’s hydrating formula leaves skin soft, smooth and radiant. Great underneath foundation or on its own for a natural look.

Wash Off Body is a hydrating lotion which delivers a beautiful instant tan. Apply liberally to the whole body for a bronzed, beautiful look in seconds. Wash off with soap and water.

Wash Off Mousse is an ultra lightweight, velvety mousse which is easily absorbed and gives an instant, even, beautifully golden glow that will wash off whenever you choose. The unique formula is lightly fragranced with the St. Tropez signature scent and will wash off quickly and easily, every time.


Since its introduction in 1996, St Tropez has become the market leading self tan brand now synonymous with self tan and skin finishing treatments attracting press acclaim, and celebrity endorsement.

Self tanning is the fastest growing beauty treatment in the UK and the fastest growing section in the health and beauty industry generating revenues of close to £100m.

An Aloe Vera based tanning system that has brought professional-tanning results to the home user. The award-winning brand offers a range of self-tanning, gradual tanning, preparation and maintenance products as well as professional tanning services by trained beauty experts.

In March 2009, they introduced one of the biggest breakthroughs to hit the beauty industry in the last decade - an exclusive new technology that reduces the residual and distinctive smell of self-tan by a minimum of 70%

Aroma-guard is completely new and pioneering technology which effectively banishes the odour associated with self-tanning by virtually eliminating the smell and leaving a subtle fragrance which is unique to the user's skin. Launching exclusively in all their Core Tanning and Gradual Tan/Everyday products, Aromaguard™ effectively removes the biggest complaint about self tanning for millions of women and men around the globe.

A series of additional new product developments has seen the brand offering a variety of ‘can’t-get-through-the-summer-without’ beauty miracles in four key categories: preparation and maintain, self-tanning, gradual tanning and skin perfecting & finishing. Incorporating seven new products, including a ground breaking new dual gradual tanning and cosmetics finisher for legs, and an evolved cosmetics range for summer 09 - featuring three brand new multi-purpose cosmetics, to highlight, lift, sculpt and define key areas and complete your look.

It works closely with the Prince’s Trust and helped to raise £90,000 with its sponsorship of its first Spring Ball in 2009. It also participates in the charity’s Million Makers scheme, provides training via its staff for young people looking to gain additional skills in the workplace and has launched a Beauty steering group – lead by CEO, Michelle Feeney.

To deliver its mission of creating perfectly tanned and radiant skin, the brand works internationally with the beauty industry’s leading professionals and has created an exclusive panel of Skin Care and Tanning Experts.

Profile Photo of John Echeverri author for John and Ginger
John Echeverri
Sunday, February 1, 2015